The EIB Institute, in partnership with Media Trust, is organising a one-day workshop on Content Marketing with Andrew Davis to be held online on 22 April 2021.

CONTENT MARKETING
April 22, 2021, from 10:00 AM to 1:00 PM and 1:30 PM to 4:30 PM (CET Time)

If you have uploaded any content to the internet, then you are a media company by default. Everyone is fighting for attention and trying to cut through the noise in 2021 is very important. This workshop looks at what cutting-edge content looks like today, demonstrates fundamental ways to promote that content and ultimately shows ways to get people to take action.

Download here the application form to register. Apply by 5 April 2021, close of business (CET).

About Andrew Davis
Andrew is renowned for helping organisations transform their business development, communication, and marketing activities through digital platforms. His highly engaging strategic workshops show how a ‘digital lens’ can attract new business and improve relationships with existing customers, while answering the most popular question in marketing right now: ‘So What?’. Andrew counts many prominent corporate names among clients he has delivered to, such as KPMG, Ogilvy, Tescos, o2, Accenture and The Royal Mail.
Andrews digital career spans over 20 years including moderating chatrooms for Pop Idol and Liverpool FC, producing shows for the digital station BBC Radio 1Xtra and part of the team that saw the rise (and fall) of Myspace.com in 2006-2009. Andrew also sat on the Ofcom Advisory committee for England for 4 years, where he ensured a strong focus on innovation, technology and diversity.